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How much does GEO cost in Australia? Agency, tool and done-for-you prices compared

Australian agencies charge about A$2,000 to A$20,000 or more a month for GEO, according to Optimising's price guide. Tracking tools cost far less, about A$50 to A$500 a month, but you do the work yourself.

GEO is A$1,000 a month, done for you, with no lock-in contract.

Prices side by side

OptionExamplePriceWhat you get
Tracking toolPeec AI, Otterly, ProfoundAbout A$50 to A$500 a month for most tools. Profound lists a free trial and custom prices onlyReports on where AI names you. You make the changes
Australian agency, entryVariousA$2,000 to A$4,000 a monthBasic content changes, some list placements, light tracking
Australian agency, midVariousA$4,000 to A$10,000 a monthAudits, content written for AI, tracking across ChatGPT, Perplexity and Gemini
Australian agency, fullVariousA$10,000 to A$20,000+ a monthAll of the above plus SEO, structured data and ongoing content
Shopify GEO agency (overseas)Netalico (US)About US$3,000 a monthProduct data, schema and feed work for Shopify Plus stores
Done for you, software onlyFirstIndexUS$2,000 a month after a 3-month start, or US$1,500 a month on 12 monthsDaily site changes, up to 12 articles and 50+ page fixes a month
Done for you, Shopify brandsGEOA$1,000 a month, no lock-in100 questions checked daily, fixes, 12 guides, up to 40 pitches, Reddit replies, sales from AI, a monthly call

Agency price ranges are from Optimising's guide (June 2025). Netalico's price is from Debutify's review (July 2026). FirstIndex and Profound are from their own pages. All checked on 23 October 2026.

Costs people miss

  • Lock-in contracts. Some ask for several months up front (FirstIndex, for example, starts with 3 months).
  • Audits sold separately. Optimising puts one-off AI audits at A$10,000 to A$20,000.
  • Your own time. A tool is cheap, but someone still has to write the guides, fix the product pages and pitch the sites AI quotes. That takes real hours every week.
  • Paying for reports with no sales attached. Ask to see orders and sales from AI, not only mentions.

When a cheaper option is the right call

  • You have a marketer with spare hours: a tracking tool plus their time can work well.
  • You sell software, not products: a specialist like FirstIndex is built for that.
  • You need full SEO, ads and web work too: a bigger agency covers more ground.

A quick sum before you spend

Work out how many extra orders cover the cost. If your average order is A$100 and you keep A$40 of it after costs, you need 25 extra orders a month from AI to cover A$1,000.

Shopify's president said in February 2026 that orders from AI search were 15 times higher than a year earlier. Whether that reaches your store depends on whether AI names you, which is what to check first.

Want us to do it for you?

GEO is A$1,000 a month, done for you, for 5 Australian Shopify brands. No lock-in, and a full refund if you're not happy after the first month.

Join the waitlist

Questions people ask

Why is GEO cheaper than most agencies?

We only work with Shopify brands and offer one plan. AI does most of the research and first drafts, and our team checks and sends everything. That keeps the cost down without cutting the work.

Is there a contract?

No lock-in. You pay monthly and can cancel any time.

What if it doesn't work?

If you're not happy after the first month, you get a full refund and keep all the work we did.

Can I try it for free first?

Yes. Our free AI Visibility Checker shows whether ChatGPT and other assistants name your products, with no sign-up.

Sources

Other companies' prices and features were checked on 23 October 2026 and can change. Tell us if something is out of date and we'll fix it. GEO is not linked to any company named here.

Want to see if ChatGPT recommends your products? Try our free AI Visibility Checker.